The Knesset Subcommittee on Foreign Policy and Public Diplomacy, led by Yesh Atid MK Moshe Tur-Paz, held a session on Wednesday to evaluate global perceptions of Israel following Operation Rising Lion, the military campaign against Iran.
Prior to the session, the committee reached out to the Harris-Harvard polling institute for data intended to gauge the effectiveness of Israel’s international messaging efforts. According to the committee, the purpose was “to understand the state of Israel’s public diplomacy, the challenges it faces, its successes in crafting effective campaigns, and how well it understands key target audiences in the US.”
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